McGonigal also argues convincingly that people who like to play online games, far from being social recluses, are perhaps well equipped to make positive changes in the world, and could even solve some of the greatest problems facing humanity. "Games inspire extreme effort," she explains, and create communities that stick together long enough to get things done. Now designers like McGonigal are inventing games that tap into this potential, to direct the colossal effort that gamers represent towards real-world challenges.
From a New Scientist review of Reality is Broken: Why Games Make Us Better and How They Can Change the World.
And we'll get right on to saving the world, once we've finished all this Tier of raiding… ;-)
[Full disclosure: New Scientist is published by my employer]